Six Fresh New Ways to Wear the Brightest Makeup Colors

Winnie Harlow with bangs and bright orange eye shadow in front of white background

Summertime is here, which means it’s time to bring out the short shorts and reintroduce bright colors into your life. Our July 2019 cover star Ashley Graham shows us how to slay an eye look wearing beautiful, bold, blue eye shadow. Vibrant makeup is definitely a trend this season as seen on a few runways and on some of our favorite celebrities.

Whether it’s a vivid orange lip or neon-green eye shadow, incorporating color into your makeup this summer doesn’t have to be complicated. Use any of these six tips to brighten up your summer makeup.

Seeing Red

pLily Collins at The Art of Elysiump
Lily Collins at The Art of Elysium

Axelle/Bauer-Griffin

Red lipstick is a beauty staple, but one crimson shade is as cool as it was sexy: rich, brick red. Yep, it’s back from the ’90s, but there are two tricks for making it feel modern: Blur the edges by pressing a clean fingertip along your lip line “so it’s not too sharp or perfect,” says makeup artist Emi Kaneko — Shiseido VisionAiry Gel Lipstick in Shizuka Red is a perfect brick red. Keep the rest of your face clean: a little mascara, defined brows, and you’re done.

Orange Crush

pEmma Stone at the BAFTA Tea Partyp
Emma Stone at the BAFTA Tea Party

NICK AGRO

Give your smoky eyes a tropical makeover by using warm, orange shadow, diffused from lash lines to brows. “Choose a slightly muted, matte tangerine or coral so it’s a little watercolor-y,” says makeup artist Fiona Stiles. She likes staying in the same color family on the rest of the face — it gives you the kind of all-over glow you’d get from a beachside sunset.

Look for a sheer blush and a slightly shimmery lip gloss. Benefit’s Coralista Blush or Nyx Vivid Brights Crème Colour in Cyberpop to add the perfect amount of orange to your look.

Yellow Glitter

pHalpern February 2019p
Halpern, February 2019

John Phillips/BFC

Blinged-out, yellow-gold shadow is a fresh (and, OK, kinda extra) way to brighten up your eyes. Do justice to the disco-inspired trend with big flecks of glitter, densely layered over a neutral cream shadow. That base won’t just help set off the sparkle, it’ll also keep it from flaking onto your cheeks or, worse, eyeballs. Try Sally Hansen Nail Color in Mellow Yellow and Colourpop Glitter Gel in Puffin to add the perfect pop of yellow and glitter.

For a more subtle look, swap the shadow for golden mascara, like L’Oréal Paris Lash Paradise Glitter Topper (coming out soon).

Green Light

pJanelle Mone at Nickelodeon 2019 Kids' Choice Awardsp
Janelle Monáe at Nickelodeon 2019 Kids’ Choice Awards

Axelle/Bauer-Griffin

Metallic, emerald-green liner and matching mascara make brown eyes glow amber. To get the most vibrant payoff on your lashes, prep them with a white mascara primer. Next, paint them using a clean spoolie brush dipped in a shimmering green cream shadow, says Kaneko. For eye-opening definition, break up the matchy liner and mascara combo with black liquid liner traced along your waterlines.

Use Nyx Glitter Goals Cream Quad Palette in Glacier or Lancôme Artliner in Green Metallic to get this look.

Baby Blues

pWillow Smith at the Louis Vuitton fall 2019 showp
Willow Smith at the Louis Vuitton fall 2019 show

Bertrand Rindoff Petroff

“When you’re playing with pale-blue eye shadow, try applying it with your fingers,” says makeup artist Daniel Martin. The smudginess makes the color feel light and airy, versus mod or retro. Open up your eyes by painting light blue around the inner corners (it’s just cooler than the usual highlighter) or swipe it over your lids, up to the brows. If your skin has yellow undertones, start with an eye primer to keep blue from veering green.

M.A.C. Eye Shadow in Tilt or Nars Single Eyeshadow in Baby Jane are perfect for achieving this look.

Violet Lips

pMarta Jakubowski September 2018p
Marta Jakubowski, September 2018

Victor VIRGILE

Day-Glo purple lipstick is easier to pull off than you’d think: “Keep your skin really radiant with highlighter and your eyes nude so your lips are the focus,” advises Martin. The lipstick formula itself should glow, too — this is not a matte moment.

You can continue to embrace purple by painting your nails a deeper berry version of the hue. The classic, dark-plum manicure made a comeback on the fall runways. Grab Essie nail polish in Bahama Mama and Flesh lipstick in Treasure to create this look.

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